SEO is a necessary marketing tool that helps businesses maximise their reach online. The goal of this practice is to understand what people are looking for on the internet, what specific keywords they’re using, and what results they want to receive. Being able to identify these three things helps businesses cater to the right people
The continuous advancements of technology have paved the way for groundbreaking ideas across several industries. There are several products available in the market for improving different facets of everyday life, and the office is no exception. For some reason, many companies are neglecting this chance to enhance their current workplace. They are instead sticking to
Lost data means lost money. Businesses that have gone through severe data loss have kissed goodbye to an average of $3.86 million, with a mega breach of 1 million records reaching a loss of $40 million. Recovery is next to impossible, with some companies suffering damage to their reputation and others shuttering within a year
What does inb4 mean? It’s pretty simple: it’s an abbreviation of “in before”, a term a person uses in online conversations to pre-empt a certain strain of replies from everyone else. Deployed strategically, someone who uses inb4 can derail their opponent’s banter right from the get-go. While most internet slangs have murky histories, a few
Project managers have their work cut out for them. They operate a balancing act between keeping clients happy and satisfied while maximizing their team’s talents without resulting in burnout. Priorities shift a lot, with the looming danger of scope creep threatening budgets and timelines if they’re not careful. Issues also appear to be dealt with
We’re no strangers to awkward or uncomfortable silence, especially in today’s series of work meetings via Zoom. Someone asks, “How is everyone doing?” The other people muster half-smiles and half-grimaces to the camera, awkwardly waiting for their turn to say the generic answer: “Ah, well, I’m good.” Virtual meetings unfold from there as a bumpy
Agility is all about completing the work in half the time without sacrificing the quality of the output. Hence, it is important to equip your team members with the basic tools that will give them the agility they need to perform their tasks quicker and more efficiently. Project Management Tool Agile practitioners often say that
Have you ever wondered how much of the Internet is actually around us? The answer to that is simple: a lot. Back then the internet was something that you could’ve found on a dusty modem and router, or being channeled through the cathode-ray tubing of the earliest, blockiest computers. Now the internet is everywhere. Most
One of the most challenging tasks when starting a business is attracting your first customers. You might be offering the best product and fantastic services in Melbourne, but the consumers are not aware of it. Aside from hiring SEO services to carry out your marketing campaigns online, there are many ways to find your start-up's initial customers. Table
Pay-per-click advertising is a marketing model that allows you to pay only when a potential client clicks on your ad. The amount you will pay for the ad depends on how much you bid for the keyword you want the ad to rank for and its possible competition. PPC advertising is one of the fastest
